.Martha Stewart, one of the most successful women business owner today, lists down the essential elements to start an entrepreneurial venture in her book “The Martha Rules: 10 Essentials for Achieving Success as You Start, Grow, or Manage a Business:”
- Build your business success around something that you love.
- Focus your attention and creativity on basic things, things that people need and want.
- Create a business plan that allows you to stay true to your big idea but helps you focus on the details.
- Teach so you can learn
- Use smart, cost-effective promotional techniques that will arrest the eye, tug at the heart, and convey what is unique and special about your business or service.
- Quality should be placed at the top of your list of priorities, and it should remain there.
- Build an A team.
- When faced with a business challenge, evaluate or assess the situation, gather the good things in sight, abandon the bad, clear your mind, and move on.
- In business, there’s a difference between a risk and a chance.
- Make it beautiful.
Easier said than done LOL